Anything to make money.

This digusts me:

Jimi Hendrix Gets Canned

by Sarah Hall
Mon, 29 Jan 2007 03:03:09 PM PST

The Jimi Hendrix experience will soon come in a bottle.

A Los Angeles-area beverage company has obtained licensing rights to the rock legend’s name and image to market a new line of nonalcoholic energy drinks called the Liquid Experience.

The drink line’s name is, of course, a reference to Hendrix’s 1967 breakthrough album, Are You Experienced? The product is slated to debut in April. Learn more…

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